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audio example by a female speaker
the above transcription of adidas is a detailed (narrow) transcription according to the rules of the International Phonetic Association; you can find a description of each symbol by clicking the phoneme buttons in the secction below.
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An example use of adidas in a speech by a native speaker of standard german:
“… deshalb kurzem adidas dass er wenige es …”
the word adidas occurs in german on average 3.7 times per one million words; this frequency warrants it to be in the study list for C2 level of language mastery according to CEFR, the Common European Framework of Reference.